What I offer.

  • ✸ Digital Tools for Creative Projects

    Alongside my design and art practice, I create and sell digital assets — hand-drawn illustration packs, type experiments, and letterforms made for creative thinkers, brands, and designers. These are built to be mixed, played with, and used across branding, packaging, publishing, and visual storytelling.

    You can explore my full collection of downloadable design tools over at Creative Market → here

  • ✸ Custom Illustration & Iconography

    Hand-drawn symbols, icon systems and visual elements created with texture, rhythm, and meaning.
    For use in branding, packaging, editorial, or personal projects.
    Loose, analogue, rooted in the natural world.

  • ✸ Typeface & Hand Lettering Design

    Expressive type and custom fonts with personality.
    Letterforms inspired by sound, soul, imperfections, hand made signage, and print history.
    For projects with voice and mood.

  • ✸ Creative Direction & Visual Identity

    Big-picture thinking and hands-on visual development for campaigns, releases, brands or exhibitions.
    Mood, colour, typography, rhythm — a holistic visual system, built intuitively.
    For those wanting to go deeper than a logo.

  • ✸ Branding for Artists, Musicians & Small Projects

    Visual identity built from the ground up — logo, illustration, type, and art direction for personal or creative projects.Flexible, imperfect, artistically driven and never templated.
    For thoughtful makers and those who care about how things feel.

  • ✸ Merch Design

    Extending a brand’s voice into the world of wearables — tote bags, tees, caps and textiles.
    Design that moves through real spaces and real people.
    Perfect for artists, music releases, studios, and campaigns wanting something tactile and expressive.

  • ✸ Film & Television Development

    Visual support for pre-production — including pitch decks, funding visuals, moodboards, and style guides.
    I work closely with filmmakers to shape story, tone, and worldbuilding through image curation, reference research, layout, and creative direction.
    For short films, features, and series in early development.

Who I work with.

Artists, musicians & creatives

Independent brands

Collaborations

Studios & production teams

Non-profits & purpose-led organisations

*Anyone creating something that means something

Get in touch.

I take on a limited number of custom projects each season.
To chat about a collaboration, custom font, or visual identity, please reach out:

madelineodonoghue@gmail.com

You can also explore my shop for digital resources, or follow along at @madelineodonoghue_design.